Today is For Me
This resource is for providers and is full of critical health information to share with the new or expecting mother. To appeal to medical professionals, I used photos depicting happy and healthy women. I struck a balance between educational content and engaging visuals. With a strong grid structure, each page feels harmonious and organized, allowing for easy navigation through the guide.
By incorporating the branding from the Today is For Me campaign, as well as the Provider Resource guide, I’ve maintained consistency and recognition in the Marijuana and Your Health booklet. In addition, I expanded the color palette to include additional soothing colors. Recognizing that busy moms have limited time and need information that is easily digestible, this booklet is pocket-sized and great for reading on the go.